In 2019, I took the helm at HEINOLA Sawmill. I stepped onto a moving train that had been skillfully driven by Kari Kiiskinen for decades. During that time, both the world and HEINOLA have changed significantly.
HEINOLA holds a strong position in its market area. Despite this, we cannot just “do things the way we’ve always done them.” The market is constantly evolving, so we must also develop new solutions. For example, the unit sizes of sawmills are continuously increasing. We are equipped with the expertise to meet this challenge.
Overall, HEINOLA is heading into the new decade with a very positive mindset. We have unique expertise in our field on a global scale. This allows us to continually develop new solutions to meet our customers’ needs. It “shows on the bottom line,” as we like to say. Expertise continues to create an unmatched competitive advantage.
With expertise comes a certain responsibility. We set the direction for where the mechanical sawmill industry is headed. We solve our customers’ everyday challenges together with them—that’s what they expect from us, and we are ready to deliver. After all, it’s the benefit our customers seek from us.
The ability and willingness to act. Perhaps that’s what defines HEINOLA in 2020. We believe that an experienced yet youthful and innovative team, equipped with excellent team spirit, is a winning formula in today’s world.
Jan Räsänen
Managing Director
jan.rasanen@heinolasm.fi
+358 44 732 3813
